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I read a report this morning about the dangers of poor mental health for PR professionals. The Wellbeing Guide from Charity Comms is an excellent piece of work and a timely warning. I recommend it, and them.(https://www.charitycomms.org.uk/wellbeing-guide)

But I won’t be worrying.

The tricky thing for me is that one of my proud boasts is that I am always on duty; I always answer the phone; I never hide away or cause delay. I know that my clients, and journalists I need to work with, don’t want an answerphone message or an out of office, they get too much of that already. They pay me because I’m there when they need me, and they don’t have to pay me when I’m not. Rather than having someone in the office with the pay clock ticking, I’m available to be used as and when; like a flexible PR tap. But a tap that communicates really well and has both a strategically sound mind and a tactical understanding of media cycles. So not really like a tap at all.

So how is my mental health? I feel fine. The kids keep me sane, the dog keeps me active, Netflix keeps me relaxed. I would prefer to be available rather than have strict hours.

The bonus of course is that I am not always busy. So I did watch far more of the Ashes than many of my industry colleagues and me and Daisy have the time to pound the canal path in search of fitness and fresh air. (The “c” in that last sentence is fairly important.)

It is hardly a radical view to say that we all need balance. It might be slightly more radical to say that there are not any rules that everyone needs to follow. Loads of people tell me to turn my phone off at weekend or leave the laptop at home when I go on holiday. But I enjoy my weekends more and throw myself into holidays with greater abandon (Olu Deniz this year as you ask) because I know I am in contact and can sort things out. Otherwise I’d worry about hundreds of emails and lost contracts.

So look at the Charity Comms piece, take their advice if it works for you and look after yourself. But don’t follow any rules that you don’t want to.

Must go, the phone’s ringing….

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